AC Milan enter race for January loan move for Real Madrid's Endrick

AC Milan have taken a decisive step in their attempt to sign Endrick during the January transfer window. The Rossoneri management, led by Gerry Cardinale, have decided to move forward with the operation after seeing the strong interest already shown by Roma in the Brazilian striker. With limited minutes at Real Madrid, the 20-year-old has become one of the most talked-about names of the upcoming winter market in Italy.

• AC Milan want to negotiate a loan deal with Real Madrid for the second half of the season.
• Roma also see the Brazilian as a priority option to strengthen their attack.
• Endrick is barely playing under Mourinho and could be open to a change of scenery.
• The Italian club's ownership believes their strong relationship with Real Madrid will help close the deal.
• Milan would offer Endrick a leading role as the main attacking reference in Serie A.

Why AC Milan want Endrick in the January window

The Italian side are looking to add real quality up front for the second half of the campaign. Endrick fits that profile perfectly: a young Brazil international capable of playing across the entire front line. His current situation at Real Madrid, where he is not getting regular playing time, makes him a market opportunity that Milan want to seize.

Cardinale and the Rossoneri hierarchy see the Brazilian as the ideal piece to raise the attacking ceiling of the squad. The plan does not involve a permanent transfer, but rather a loan move that benefits all parties and allows the player to regain his rhythm away from the Bernabéu.

The loan plan to convince Real Madrid and Endrick

Milan are targeting a loan deal on favorable terms for the Spanish club. The strong relationship between the two boards is seen as a decisive factor by the Rossoneri ownership. Added to that is the intention to give Endrick a prominent role in the starting eleven, something he has not found in Madrid.

The goal is to send the player a message of full confidence and turn him into the visible attacking leader of the project. With guaranteed minutes in Serie A and real responsibility, the Italian club hope to win the race against Roma.

Endrick's lack of minutes under Mourinho at Real Madrid

The Brazilian forward is still struggling to find a regular place in Mourinho's plans. That lack of playing time is exactly why several clubs have started working on a January exit for him. AC Milan and Roma have moved to the front of the queue in what is just the beginning of this battle.

Endrick already had a positive spell away from Real Madrid last season, when he played on loan at Lyon. That move allowed him to gain minutes and confidence, and a similar formula could now happen in Italian football.

Milan vs Roma: sporting project and financial power in the race

Roma have also placed Endrick among their top attacking targets for the winter window. However, Milan hold arguments that could prove decisive. The club's financial strength and a sporting project with ambitions of winning titles in Italy and Europe play in their favor compared to the rival bid.

The race in Italy is on, and Endrick's future has become one of the stories to follow in the coming weeks. The player will have the final say, but Milan have already made their move with the aim of wrapping up a deal as soon as possible.